If you have scrolled an official channel for a while, you have probably met upload titles that end in words like 'Behind', 'Making' or 'Sketch'. We treat them as one family. They are official uploads that cover the work around a release rather than the release itself: the shoot for a music video, a photo or jacket shoot, a recording session, rehearsals, or a promotion appearance. The label word in the title tells you which part of that work the clip is about.

Start with 'Behind' and 'Behind the Scenes'. This is the general-purpose word. It points to footage from around an event or a shoot, and it is usually attached to the thing it follows, such as a music video shoot or a broadcast appearance. The text after it names what was being filmed, so read that part carefully. 'Making' and 'The Making of' are usually a more assembled look at how one finished piece came together. Those clips are often longer and organised around that single piece, such as a music video or an album.

'Sketch' is a different kind of word. It usually means a short, loosely edited look at one stage of the work, for example a recording day or a rehearsal, and it sits closer to a diary entry than to a documentary. 'Recording' and 'Recording Sketch' narrow things further. They point to the session where the music was recorded, so the clip is about the audio side of the work. 'Jacket Shoot Behind' follows the same logic: the words before 'Behind' name the shoot the clip belongs to.

It helps to be clear about what these uploads are not. None of them is the song, the music video or the performance, and none of them is a preview of a release. They carry no new music as their content. They usually come out after the release or during the promotion period rather than before it. One honest limit is that these words are not standardised. One uploader's 'Making' can be another uploader's 'Behind', so a word tells you the kind of footage you are likely to get, not a fixed format.